Festive offers are normally held at the last quarter of the year when the calender is filled with major festivals. The most popular outlets that will hold these festive offers are those selling clothes, shoes, furniture, curtains and other decorative items. However, festive offers for hardware stores or grocery stores can also be quite viable. In fact, festive offers are viable for all kind of consumer goods comes any major festivals.
In the Buying Mood
Once the festive moods sets in, so does the buying mood. It is also a time when most employers will be giving out bonuses so their employees can do some festive shopping. When people have extra cash in their pockets and when a big festival is around the corner, they will buy things that they have been refraining from buying before.
Most of you would have heard the words, “Let’s do this for Christmas or let’s do that when the New Year comes.” This is the mentality of people. Somehow, there is a need to do things for the coming festivals and surprisingly, most of the times these things gets done when it has been delayed for the whole year.
Items That You Can Put Up For Offer
Any decorative items or items that are used to decorate the body or the house is a good item. Taking the hardware store as an example the two hottest selling items during a festive period are paints and curtain railings. For a grocery store, flour, margarine, eggs and all those items need for baking festive cakes and meals are good items to be placed on the Offers rack.
How to Get The Items Cheaper Than your Usual Cost
Many stores tries to trick their customers by marking up their displayed price and then giving a huge special discount. This is not a very ethical practise, but a widely practised one. There are ways that you don’t need to resort to this dirty trick and really give your customers their money’s worth.
From Your Regular Supplier.- Have good talk with your major supplier that you have been doing business with. Tell them that you will be holding a festive offer in your store and see what they can come up with. Most suppliers will be more than willing to help out. You ill be indirectly helping him to clear up his old stocks.
Buy on Consignment – Have an agreement with your supplier and make arrangements to have them place their goods in your store for the whole period with an understanding that they will take back whatever that is left unsold so you just pay for all that has been disposed off. This way, you will not be burdened with unnecessary stocks.
Team up With Your Supplier.- They are the guys with an abundance of stocks to clear and most will be willing to do so with a lower profit. If they sell it to you, they will have to do it with your usual credit terms. If the join up with you, that will mean, they will be doing cash business. Most will be happy in seeing cash immediately albeit with a smaller margin, rather than having to wait 2 months before seeing the money.
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